About Vince Luk

But it really isn’t about me.

It’s actually about you.

My goal is to help you, the entrepreneur and business owner. Your start-up or small to medium-sized business needs strong, relevant content that wins customers. Copy that calls to action, the integration of successful keywords for search engine optimization, and content that engages the target market; words are in hot demand in today’s market landscape. Let me put them to work for your business.

OK, so here’s a little bit about me. Over 15 years ago, I started my career as a technical writer for e-commerce, telephony, and unified communications start-ups. But I soon became curious about business, so I took a chance, went back to school for an MBA and then ventured into more than a decade of building brands, standardizing operating procedures, and managing communications for businesses across Canada.

Throughout the years, I realized that while I had a concept in mind with my words, very few designers could translate it into a finished product. My clients found it tedious to jump between copywriter and designer, and many times, I was stuck with fleshing out the concept in advance. Fast-forward a decade, and I’ve learned Illustrator and Photoshop for design work and WordPress to create websites; suddenly, I became a design guy too. This “street knowledge” has become very valuable to me.


I am from Toronto, and I want to be your go-to writer and designer. When you contact me, you will find a real person who will listen to your needs and help craft the best message for your business. No outsourcing, no passing off work to junior colleagues—just me.

I do everything from my home office. I do not have support staff to pay so this lack of an overhead keeps my rates fair for you. I look forward to helping you win customers!